MyConvenience Wins Prestigious Best Buy Award for Value for Money
pierre
October 20, 2026
MyConvenience has been recognised as Malta’s No. 1 Neighbourhood Grocery Chain for value for money in the Women’s Choice Best Buy Award 2026/2027, reaffirming its commitment to delivering quality, convenience and value to customers across Malta and Gozo.
This prestigious recognition follows an independent consumer survey conducted by ICERTIAS in May 2026, involving 1,200 female respondents across Malta and Gozo. MyConvenience emerged as the leading brand in the Neighbourhood Grocery Chain category, receiving the highest number of votes for offering the best price-quality ratio, reflecting consumers’ perception of the value it delivers in everyday shopping.
The Best Buy Award is an internationally recognised certification that identifies brands, products and services offering outstanding value for money, as perceived by consumers. Administered by ICERTIAS, an independent research and certification organisation based in Zürich, Switzerland, the award is founded on consumer research rather than the assessments of industry panels or commercial judges.
Commenting on the achievement, David Tabone, CEO of The Convenience Shop (Holding) plc, said: “This prestigious award is a recognition of the dedication and hard work of our staff, franchise partners and management teams, who strive every day to offer our customers the best possible combination of quality, convenience and value. What makes this recognition particularly meaningful is that it comes directly from consumers themselves. It reinforces our belief that delivering genuine value is about much more than competitive prices. It is about the overall shopping experience, the quality of our products, the convenience of our locations and the trust we build with our customers.”
The award comes at an important time for the Group, following the launch of its ambitious rebranding and transformation programme, which has seen The Convenience Shop evolve into MyConvenience and MySupermarket, creating two distinct retail propositions designed to better serve the changing needs of Maltese consumers.
MyConvenience is Malta’s No. 1 Neighbourhood Grocery Chain for value for money in the Women’s Choice Best Buy Award 2026/2027
Mr Tabone added: “Receiving this recognition during such an important period of transformation is particularly encouraging. Our rebranding goes far beyond a change of name or visual identity. It represents a renewed commitment to improving our stores, expanding our product ranges, enhancing customer service and introducing digital innovations that make everyday shopping easier and more rewarding. This award is an endorsement of the direction we have taken and a motivation to continue raising the bar for our customers.”
With a retail network extending over than 100 shops across Malta and Gozo, MyConvenience continues to invest in improving the everyday shopping experience, supported by initiatives such as the MyRewards loyalty programme, which offers members exclusive savings, special offers and rewards on their purchases.
For more information about MyConvenience and MySupermarket, visit the website my.mt.
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