Since launching last November, MyRewards has grown into a thriving community of more than 40,000 active members, rewarding customers every day, for shopping at more than 100 MyConvenience and MySupermarket shops across Malta and Gozo.
In less than a year, more than one million MyRewards events have been recorded and close to 200 million points were awarded, marking an important milestone for one of Malta’s largest retail loyalty programmes.
With the introductory phase now complete, MyRewards is moving into its next stage of development.
New voucher conversion from 1 September
From 1 September, 10,000 MyRewards points will convert into a €15 cash voucher or €15 charity donation voucher. Customers will continue to collect points in exactly the same way by scanning their MyRewards QR code when shopping at MyConvenience and MySupermarket.
There is no change to the app, the way points are earned or how customers manage their MyRewards account. All existing points will remain in customers’ wallets. The revised conversion forms part of the programme’s move from its introductory launch phase into a long-term structure designed to support continued growth as the MyRewards community expands.
And there is much more to come
MyRewards is only getting started. We are working on a range of new benefits, offers and features that will make MyRewards even more relevant and rewarding for our loyal customers.
These developments are being introduced progressively, giving members even more reasons to use MyRewards whenever they shop with MyConvenience and MySupermarket.
With more than 40,000 members already on board, we are excited to begin the next chapter of MyRewards and look forward to sharing what comes next. For more detailed information on MyRewards, please click here.
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